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PostPosted: Fri Dec 14, 2007 2:51 pm 
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Rod Ashman
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camelboy wrote:
ryan2000 wrote:
Every club should have one............even St Kilda.
Oh wait.............................. :oops:


St Kilda does have a museum. It doubles as the club sauna.



A short while ago on SEN, when it was mooted St Kilda would move to Casey or Port Melbourne, a kid rang the radio station to offer the back of his bicycle to dink the Saints' trophy cabinet to its new home. :lol:

As for the physical museum, I can't help but think there's a wonderful opportunity to integrate it with the online Blueseum. As far as I know, no other club has anything like the great Blueseum.

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PostPosted: Fri Dec 14, 2007 2:57 pm 
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Rod Ashman
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I know we don't like them, but the Essendon* museum is well worth checking out, very impressive.

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PostPosted: Fri Dec 14, 2007 3:12 pm 
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Bruce Doull
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No, because I don't like them

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PostPosted: Fri Dec 14, 2007 3:17 pm 
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Bruce Doull
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I'll probably check out the hawthorn one next week, don't work to far from there

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PostPosted: Fri Dec 14, 2007 3:20 pm 
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Bruce Doull
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JackWorrall wrote:
camelboy wrote:
ryan2000 wrote:
Every club should have one............even St Kilda.
Oh wait.............................. :oops:


St Kilda does have a museum. It doubles as the club sauna.



A short while ago on SEN, when it was mooted St Kilda would move to Casey or Port Melbourne, a kid rang the radio station to offer the back of his bicycle to dink the Saints' trophy cabinet to its new home. :lol:

As for the physical museum, I can't help but think there's a wonderful opportunity to integrate it with the online Blueseum. As far as I know, no other club has anything like the great Blueseum.


Most definitely. If the online and physical versions could be integrated in some way that would be great.

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PostPosted: Fri Dec 14, 2007 3:42 pm 
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Mike Fitzpatrick
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JackWorrall wrote:
A short while ago on SEN, when it was mooted St Kilda would move to Casey or Port Melbourne, a kid rang the radio station to offer the back of his bicycle to dink the Saints' trophy cabinet to its new home. :lol:
.


I heard that...... it was pisser!

Funny little shit........ :-D

Going back tomy idea of a pub or bar at Princess Park, we could build the measuem surronding that! :wink:

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PostPosted: Fri Dec 14, 2007 4:35 pm 
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Harry Vallence
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camelboy wrote:
ryan2000 wrote:
Every club should have one............even St Kilda.
Oh wait.............................. :oops:


St Kilda does have a museum. It doubles as the club sauna.


i think you guys are getting confused. it's a more a chamber of horrors down there


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PostPosted: Fri Dec 14, 2007 10:13 pm 
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Geoff Southby
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We do, we really do, and the Blueseum 'staffers' in Jarusa and myself keep pushing it with our limited contacts at the Club. I don't share Jarusa's enthusiasm based on what we hear, to me, the Club will have a limited space in the redevelopment for historical items but as yet:

* does not see the value in having a museum ie where's the profit?
* does not appreciate how the Blueseum can create value (other than having an informed supporter base); not
* does not see how the Blueseum can assist with a physical Museum (ie. procuring donations, items, fleshing out stories)

It has been left to Jarusa and I to develop revenue streams from the site within tight boundaries ie. not impacting current sponsorships, which is, needless to say, very difficult.

Perhaps the Club just has that many things to do at the moment. I know from my side I'll continue to support the site / Club until I run out of patience. But I would dearly love someone at the Club to take an interest because our history is a key part to what we are - its not something to take for granted (nor are the efforts of the 50 or so volunteers who have told Carlton stories for nix (excluding the one TC poster who offered to help for a cash rate per hour :lol: ))


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PostPosted: Fri Dec 14, 2007 11:59 pm 
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Robert Walls

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molsey wrote:
We do, we really do, and the Blueseum 'staffers' in Jarusa and myself keep pushing it with our limited contacts at the Club. I don't share Jarusa's enthusiasm based on what we hear, to me, the Club will have a limited space in the redevelopment for historical items but as yet:

* does not see the value in having a museum ie where's the profit?
* does not appreciate how the Blueseum can create value (other than having an informed supporter base); not
* does not see how the Blueseum can assist with a physical Museum (ie. procuring donations, items, fleshing out stories)

It has been left to Jarusa and I to develop revenue streams from the site within tight boundaries ie. not impacting current sponsorships, which is, needless to say, very difficult.

Perhaps the Club just has that many things to do at the moment. I know from my side I'll continue to support the site / Club until I run out of patience. But I would dearly love someone at the Club to take an interest because our history is a key part to what we are - its not something to take for granted (nor are the efforts of the 50 or so volunteers who have told Carlton stories for nix (excluding the one TC poster who offered to help for a cash rate per hour :lol: ))


you can make it happen. keep up the good work


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PostPosted: Sat Dec 15, 2007 12:04 am 
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Robert Walls

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Siegfried wrote:
I know we don't like them, but the Essendon* museum is well worth checking out, very impressive.


They do but you got to remember the bombers have a great setup with plenty of community involvement.

They have a function centre along with pokies, restaurant, public pool and gym and the EDFL.

The problem with princess park is that it is not set in a suburban area and has hardly any community involvement.

To be honest, as long as the club has great facilities which will benefit our team then thats enough. I'm pretty sure every where you look there will be pieces of our history scattered around and not confined to one area.


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PostPosted: Sat Dec 15, 2007 6:49 am 
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Stephen Kernahan
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Build it and they will come.


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PostPosted: Sat Dec 15, 2007 7:36 am 
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Bruce Doull
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What............

there's no tourists in Melbourne...............?

rather shortsighted by the club me thinks..........as Mrs Cee
said........build the bloody thing....and they WILL come...........!

and once a day they can have a guided tour of the whole place...........!

keep up the good work guys..........your tenacity will
shine through............!


kindest regards tommi

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PostPosted: Sat Dec 15, 2007 3:29 pm 
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Adrian Gallagher

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I realise it's the way the world works, but it would be sad that this didn't get up purely on financial grounds. The history of the club is what we celebrate most. Premierships, sustained success over most of our history, Team of the Century members and other decorated former players and classic matches and rivalries are the reason why the Carlton brand is so famous. I hate seeing other clubs such as Essendon* being more innovative. I don't think it is ever going to be a leading tourist destination, but the Museum has the potential to attract some level of corporate support, you would think.


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PostPosted: Sat Dec 15, 2007 9:02 pm 
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Alex Jesaulenko
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For what it is worth this would be the way I would create a physical Blueseum for the club if I had the opportunity.

Whenever I think of the club the first thing I think of is what is best for the club.

So if we were to create a physical blueseum for our club what would be the format that would have the greatest benefit to the club.

In my mind it should be about stengthening the spirit of the club and it should be about the future as much as it is about the past.

I don't want a Blueseum designed primarily for 35-40 year old supporters to wander through and feel good about the 70s and 80s.

I want a Blueseum where those 35-40 year olds can take their children and where that next generation of Carlton supporters can feel inspired and enveloped/included by the club.

It should be about communicating the history and spirit of the club to the next generation of supporters, making them understand about what makes the club tick.

It should be a place to create and solidify support.

In my opinion to get full benefit a Blueseum must be something that is freely available, no entrance fee. The club should create it in a way that it does not rely on direct income (entrance fees) but in a way that creates indirect income (more memberships, keeping kids interested in the club and creating new supporters).

Now you could do an economic assessment of the future benefits of these things. If a physical Blueseum helps create a new lifetime member of the club that creates an income stream for the club over many decades from just one person. Multiply that for each new lifetime member and the benefits add up.

Of course other commercial aspects can be used, for instance directing those visiting the Blueseum to the Carlton shop at the exit (a trick many real museums utilise).

It does not have to be a massive undertaking either, the premiership cups a centrepiece of course, but the message must be the most important thing.

THIS IS WHAT THE CARLTON FOOTBALL CLUB IS

That must hammered home.

We are lucky; the job of creating a Blueseum that is uplifting and inclusive would really be a fairly easy task. One thing I have learnt over the last couple of years with the development of the online Blueseum is the incredible number of inspiring stories and people dotted right throughout the clubs rich history.

It will happen one day. It will be built.

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PostPosted: Sat Dec 15, 2007 10:19 pm 
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Bruce Doull
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Jarusa wrote:
...One thing I have learnt over the last couple of years with the development of the online Blueseum is the incredible number of inspiring stories and people dotted right throughout the clubs rich history...


Agreed! 8)

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PostPosted: Sun Dec 16, 2007 7:30 am 
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Rod Ashman
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Jarusa wrote:
For what it is worth this would be the way I would create a physical Blueseum for the club if I had the opportunity.

Whenever I think of the club the first thing I think of is what is best for the club.

So if we were to create a physical blueseum for our club what would be the format that would have the greatest benefit to the club.

In my mind it should be about stengthening the spirit of the club and it should be about the future as much as it is about the past.

I don't want a Blueseum designed primarily for 35-40 year old supporters to wander through and feel good about the 70s and 80s.

I want a Blueseum where those 35-40 year olds can take their children and where that next generation of Carlton supporters can feel inspired and enveloped/included by the club.

It should be about communicating the history and spirit of the club to the next generation of supporters, making them understand about what makes the club tick.

It should be a place to create and solidify support.

In my opinion to get full benefit a Blueseum must be something that is freely available, no entrance fee. The club should create it in a way that it does not rely on direct income (entrance fees) but in a way that creates indirect income (more memberships, keeping kids interested in the club and creating new supporters).

Now you could do an economic assessment of the future benefits of these things. If a physical Blueseum helps create a new lifetime member of the club that creates an income stream for the club over many decades from just one person. Multiply that for each new lifetime member and the benefits add up.

Of course other commercial aspects can be used, for instance directing those visiting the Blueseum to the Carlton shop at the exit (a trick many real museums utilise).

It does not have to be a massive undertaking either, the premiership cups a centrepiece of course, but the message must be the most important thing.

THIS IS WHAT THE CARLTON FOOTBALL CLUB IS

That must hammered home.

We are lucky; the job of creating a Blueseum that is uplifting and inclusive would really be a fairly easy task. One thing I have learnt over the last couple of years with the development of the online Blueseum is the incredible number of inspiring stories and people dotted right throughout the clubs rich history.

It will happen one day. It will be built.



Inspiring stuff, Jarusa.

I agree with your sentiments.

You look at the soccer clubs around the world, the big american baseball clubs etc, the american football clubs eg Dallas Cowboys, New York Giants whatever -ALL OF THEM have club museums.

A friend of mine recently went to the New York Yankees musuem and came back with heaps of merchandise. Every time I see him he is wearing the NYC t-shirt.

What Essendon* have done is clever - HAVE THE MERCHANDISE at the exit to the musuem.

I am fully behind you Jarusa on this and willing to help in any way.


And while we are at it - where is the statue of Jezza's mark (to be placed outside Princes Park)?

Even that Rugby League club Parramatta can get its act together and get a statue of one of its players. Are we saying we can't do that?

Finally, to end my rant.


Go Blues !


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PostPosted: Sun Dec 16, 2007 8:22 am 
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Rod Ashman
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http://www.usatoday.com/travel/destinat ... eums_x.htm

This article tells you about how baseball museums are expanding in the usa and are money spinners too.


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PostPosted: Sun Dec 16, 2007 9:17 am 
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Stephen Kernahan

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Good post Jarusa.
It would be a great place for new recruits to do some part time work.
It gives them an opportunity to utilise some of their time away from the training track and also, learn some of the rich history of the club.

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PostPosted: Mon Dec 17, 2007 1:50 pm 
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Harry Vallence
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Great posts guys.

I agree with Jarusa's point about building for the future. I'd have a very good museum with minimal entry fees, ie just enough to cover expenses for security, etc.

Make it a cheap place to go with the kids to keep that next generation of supporters coming through.

But you would definately integrate it with the shop and look for other opportunities to derive revenue. For example, special tours could be held (say twice a week) that you would need to book for. These wouldn't be so cheap, but would give the fans something different.

Eg a guided tour of the museum by an ex-player/official. Someone who would impart something special to the proceedings. Integrate the sessions with training and follow on with watching training with the ex-player/official discribing the drills and experiences in their day.

Followed up with drinks, food, etc with 2 or 3 players being made available (rotated through the whole squad) so the players only had to do it twice a year.

By changing the ex-player and current players involved, the experience would be different everytime you went back. This could be the money spinner while the museum itself was relatively cheap. Best of both worlds, develop the brand among kids who don't have a lot of money and give those who can afford it a special experience.


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PostPosted: Mon Dec 17, 2007 1:56 pm 
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Bruce Doull
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it could be aligned to a fun place for kiddies as well - like the afl place with activities and stuff for kids too - and merchandise and tours and entry fees etc all built in one - ya know handball activities , kick it thingys with computer simulations etc etc meet players daily etc etc

i fail to see how the club cant see it as a revenue generator even in generating extra members and club interest etc

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