Well if "Massive" is the cryptic hint - lets google!
So here it is:
It could be:
a) A Belgium Light company: "Massive" The group has 5000 employees worldwide and three highly sophisticated production units producing over 150 000 decorative and outdoor fixtures per day. In 2007 it merged with Philips...
b) Animation company: Massive is the premier 3D animation system for generating crowd-related visual effects for film and television. Using Massive, an animator or TD designs characters with a set of reactions to what is going on around them.
c)"Massive Entertainment": Massive Entertainment, founded in 1997, is a premier producer of games and interactive entertainment software for a worldwide market. Its world acclaimed PC game 'Ground Control', launched in 2000, established Massive Entertainment as one of the most innovative developers in the real time strategy genre. Further, the company has developed several integrated games for mobile phone, SMS and WAP platforms, and a number of additional titles for the PC.
In 2002 Vivendi Universal Games (VUG) acquired the company to become one of only two development studios outside North America. Together Massive and VUG are now working on the top entertainment titles of the future.
d) A web developer: Massive was established in 1996 by co-founders Ron Downey, Louise van Rooyen and Derek Ellis. Early work specialised in CD-ROM and web development that garnered numerous industry awards. Massive's reputation for quality and technical innovation quickly attracted highly experienced staff from all around the world.
e) Microsoft????: Microsoft to Acquire In-Game Advertising Pioneer Massive Inc.
Massive’s technology for weaving dynamic, relevant ads into video games will extend next-generation advertising across Microsoft properties and beyond.
I can't believe the frenzy this thread is causing...great stuff...30 pages of anticipation....can only be beaten by a couple of hundred episodes of the X-files where people only watched to see if Mulder would boink Scully