Rexy wrote:
TC has far more in-depth analysis
I agree. Let's take a look at Ratts' job description and whether or not he's adhered to the Key Result Areas...
1. Develop Club’s Football & Coaching Strategy
a. Responsible for the development and implementation of the Club’s Football & Coaching Strategy.
b. Develop game plan and style of play consistent with Club’s Football Strategy.
c. Game plan provides a framework for the recruitment and player development programs.KPI - Game Plan & On-field Performance
Probably a fail here - a. and b. haven't correlated to each other well and has significant impact on c.
2. Overall Coaching of Players & Coaching Staff
- implement Game Plan effectively
a. Develop training sessions and presentations to the playing group.
b. Develop scorecard of key performance indicators of playing group’s progress.
c. Develop skill development strategies and tactics for a variety of situations and opponents.
d. Manage the implementation of the Coaching program, including:
- match committee
- match day
- match review
- recruitment of players
- development of players
- retention of players.KPI - Improvement in players AND team improvement. Leadership & Management
Game plan hasn't been implemented effectively since it was 'worked out'. Hard to ascertain the other management functions of his position, other to say that the development of the players and development strategies hasn't eventuated.
3. Relationship Management
a. Positive working relationships with all players and coaching staff.
b. Positive working relationship with CEO, GMF and President.
c. Positive working relationship with the Executive Management team of the club & Board.
d. Positive working relationship with the AFL and other industry stakeholders.KPI - Improvements made to Relationship Management
Some of the above relationship management he does well. Some of the above relationship management he doesn't do well.
4. Develop a Culture of Success with Shared Values
a. Establish a professional & disciplined culture for players, coaches and staff which reflect the Club’s core values.
b. Provide strong leadership to the playing and coaching groups that encourages a supportive team environment consistent with the Club’s values.KPI - Improvement to Culture
This is a massive one for me. Hasn't achieved this. Gone against everything he would have learned as a player from Parkin.
5. Promote the Club and its Brand
a. Develop a game plan and strategies that have a positive impact on the Club’s financial performance by winning Premierships and a style of play that is appealing to supporters & members.
b. Communicate effective and consistent media messages.
c. Role model & ambassador of the Club.
d. Develop sound working relationship with Club partners, corporate sponsors & mediaKPI - Commercial Brand Development
Hasn't improved. Another area where
Leading Teams was meant to have assisted him.
Half-Year Review (formal) - conducted by CEO & GMF
Annual Review (formal) – conducted by CEO & GMF
Signed off by Senior Coach, CEO and President
Doesn't bode well for Ratts if these Key Result Areas (currently used by at least one other AFL club) are being used to judge his performance.