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PostPosted: Wed Jun 20, 2012 3:49 pm 
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Robert Walls
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j.scarponi wrote:
It is disappointing we didnt hit 50k members this year. Total failure by the marketing department- but I see no weakness in marketing strategies - I am not a marketing guy anyway. I support the club to make the GF this year or next and hit 60-65k members. Home finals, preliminaries, GF etc all add up to the membership growth pool. Need to play in a GF as soon as possible - supporting the club to make it this year. Need to pull finger out though - but can be done.


Wanna bet?

GF this year or next year and +60K membership by the cut off 2014 - how ever much you want to put up I'll take it.

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PostPosted: Wed Jun 20, 2012 3:52 pm 
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Stephen Kernahan
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j.scarponi wrote:
It is disappointing we didnt hit 50k members this year. Total failure by the marketing department- but I see no weakness in marketing strategies - I am not a marketing guy anyway.


:lol:


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PostPosted: Wed Jun 20, 2012 3:53 pm 
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Trevor Keogh

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bluebo baggers wrote:
j.scarponi wrote:
It is disappointing we didnt hit 50k members this year. Total failure by the marketing department- but I see no weakness in marketing strategies - I am not a marketing guy anyway. I support the club to make the GF this year or next and hit 60-65k members. Home finals, preliminaries, GF etc all add up to the membership growth pool. Need to play in a GF as soon as possible - supporting the club to make it this year. Need to pull finger out though - but can be done.


Wanna bet?

GF this year or next year and +60K membership by the cut off 2014 - how ever much you want to put up I'll take it.


I think you struggle with the concept of supporting. If we make it I am far from a gloater; but will say take a look at yourself pal.


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PostPosted: Wed Jun 20, 2012 3:58 pm 
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Bruce Doull
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j.scarponi wrote:
bluebo baggers wrote:
j.scarponi wrote:
It is disappointing we didnt hit 50k members this year. Total failure by the marketing department- but I see no weakness in marketing strategies - I am not a marketing guy anyway. I support the club to make the GF this year or next and hit 60-65k members. Home finals, preliminaries, GF etc all add up to the membership growth pool. Need to play in a GF as soon as possible - supporting the club to make it this year. Need to pull finger out though - but can be done.


Wanna bet?

GF this year or next year and +60K membership by the cut off 2014 - how ever much you want to put up I'll take it.


I think you struggle with the concept of supporting. If we make it I am far from a gloater; but will say take a look at yourself pal.

I think you struggle with the concept of reality. take a look at yourself pal!
and I'll join that bet if you are confident about the things you say too!

you can clean up here if you believe!

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PostPosted: Wed Jun 20, 2012 4:01 pm 
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Trevor Keogh

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Realities are in the annual reports...opinions are just that.
I support the club 100% all the way.

If you want a bet - name your price.....I can go in the hundreds and thousands...I'll take your house and your superannuation. Think twice.


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PostPosted: Wed Jun 20, 2012 4:03 pm 
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Horrie Clover

Joined: Thu Mar 31, 2005 8:58 pm
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Location: Melton
Doc, you raise interesting questions that need to be considered by all supporters who want to have a club to support in the future.

I have always seen Sticks as a figurehead For the rank and file to feel comfortable with, such as Sticks bleeds blue so we will be ok mentality.

I had problems with him remaining on the board after the Elliot fall out, as he seemed quite happy to chop and change loyalties to stay on the board.

We have been through Elliot, Collins,Smorgan, Pratt and now we have Kernahan, we have had some forward momentum due to people putting their hands in their pockets and I agree this is hardly a sustainable business model as sooner or later those pockets will dry up.

Where to from here?

I am just an ordinary club member with no experience at sitting on a board, so I hope the following makes sense and I don't embarrass myself too badly.

If I understand correctly, all board positions at a football club are voluntary, part time and unpaid as opposed to paid positions in business, this poses the following questions.

To have change at a board level, do we not need to have people who (A) have the time to commit to the board as to effectively manage the business operations. (B) the desire and love for the club to give up their time. (C) the ability to take the club to the level of professionalism required to function properly in the current business environment.

I would think our first priority would be to find people to tick those boxes and not just be in it for ego or to mean well but not have the skills and experience required to do the job.

Where do we find these people?

Would we not be better off with a paid executive committee that has people who specialise in management of an organization like ours and the various operations required to keep the club financial and ensure all operations go smoothly or is this the CEO's role.

Whilst I can understand why you say that you look at the board separately from the football side of the business, isn't the whole business of the Carlton football club about playing football.

Is it not easier to attract dollars to the club when the team is playing competitive football which increases exposure for potential sponsors by crowd attendances and TV coverage giving the impression of bang for buck to the sponsor.

If this is the case, is not the board not responsible for decisions made that effect the outcomes on the field as they employ the various managers that fill the roles of making the team perform, or again is this the CEO's responsibility.

Do the board need to drill down far enough to understand why Jeff Garlett can't get a kick or do they just concentrate on getting the dollars through the door.

So do we need pure business people or pure football people or a combination of both?

Who are the right people?

Where do we find them?

How do we get them to commit the time and energy required to run a modern football club at the level required to keep it sustainable?

It seems to me that the board of CFC has been a boy's club for as long as I can remember going back to the days of George Harris.

Is the board even relevant to the running of the club these days?

How do we get this right so that we can achieve the end goal of playing good and consistent football?

I apologize if this post is rambling, but I feel that the board is a difficult balance to get right and I would hate to have the job trying to get that balance.

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PostPosted: Wed Jun 20, 2012 4:04 pm 
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Stephen Kernahan
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j.scarponi wrote:
If you want a bet - name your price.....I can go in the hundreds and thousands...I'll take your house and your superannuation. Think twice.


Wow...hundreds and thousands? That's a lot of fairy bread!

Image


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PostPosted: Wed Jun 20, 2012 4:09 pm 
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Trevor Keogh

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Well if they want to bet with baby food then they can play with themselves.


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PostPosted: Wed Jun 20, 2012 4:12 pm 
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Robert Walls
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j.scarponi wrote:
Realities are in the annual reports...opinions are just that.
I support the club 100% all the way.

If you want a bet - name your price.....I can go in the hundreds and thousands...I'll take your house and your superannuation. Think twice.


lets go $50K, winner donates their winnings to the club.

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PostPosted: Wed Jun 20, 2012 4:15 pm 
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Trevor Keogh

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You're the one that wants to bet..I want your money in my pocket. You can donate $50k anytime you like + I want $25k on top if I win so total $75k. I only pay $2k to you. Don't like my terms, stiff sheit.

Confidnt?


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PostPosted: Wed Jun 20, 2012 4:19 pm 
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Robert Walls
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so now you want odds (and maybe a spelling lesson)?

LOL - sooooo predictable, I'm sure you're no good for the money regardless - you obviously have no job given the amount of each day you spend dribbling out your rhetoric - or maybe you do, hunkered down in the comms department of the CFC.....

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Last edited by bluebo baggers on Wed Jun 20, 2012 4:20 pm, edited 1 time in total.

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PostPosted: Wed Jun 20, 2012 4:20 pm 
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Trevor Keogh

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You want to bet.. well that's the bet. SHould be easy $2k for you, shouldn't it?


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PostPosted: Wed Jun 20, 2012 4:21 pm 
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Stephen Kernahan
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j.scarponi wrote:
It is disappointing we didnt hit 50k members this year. Total failure by the marketing department- .


After losing the Bombers game the marketing dept have been trying to sell turd sandwiches.

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PostPosted: Wed Jun 20, 2012 4:23 pm 
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Robert Walls
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j.scarponi wrote:
You want to bet.. well that's the bet. SHould be easy $2k for you, shouldn't it?

yep it should :lol:

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PostPosted: Wed Jun 20, 2012 4:24 pm 
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Trevor Keogh

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Well send my your details via PM.


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PostPosted: Wed Jun 20, 2012 4:36 pm 
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Stephen Kernahan
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blues8182 wrote:
I apologize if this post is rambling, but I feel that the board is a difficult balance to get right and I would hate to have the job trying to get that balance.


That's a lot of questions...can I be rude and point you in the direction of a thesis written in 2006 that explains generic board stuff really well and answers some of your questions?

http://vuir.vu.edu.au/1433/1/Foreman.pdf

It's long, but you get a better understanding of some of the difference of opinion in this thread. The paper doesn't side one way or the other.

There's lots of Carlton people out there who could make the time. Some can't due to work and family committments (Tom Elliott), others would be strategically awesome but are super busy (Ian Herman), others would make for fascinating board meetings (Fraser Brown), and some would be better served on the board than in paid position (Andrew McKay). I like the two we have coming on board next AGM (Ryan Trainor and Craig Mathieson). There's hope.


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PostPosted: Wed Jun 20, 2012 4:38 pm 
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John Nicholls

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Let us know who wins the bet !

Personally i dont care about Collingwoods membership numbers or the money they make. The football world is made for Collingwood. Edge of town bogans with Swann and Beams style tatts love their Magpies with all their hearts. The hand over the money big time and they love their sponsors and make sure they eat as much Macca's as possible. For the Magpie marketing dept its like shooting fish in a barrel.

Id rather be what some have decided is average than like that filthy tribe.

Unfortunately for Carlton there are only so many intelligent sports lovers in Melbourne so their market is a bit smaller.

Go Blues !


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PostPosted: Wed Jun 20, 2012 4:40 pm 
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Stephen Kernahan
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club29 wrote:
Unfortunately for Carlton there are only so many intelligent sports lovers in Melbourne so their market is a bit smaller.


You obviously haven't visited the Carlton facebook page...


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PostPosted: Wed Jun 20, 2012 4:43 pm 
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Stephen Kernahan
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bluebo baggers wrote:
you obviously have no job given the amount of each day you spend dribbling out your rhetoric - or maybe you do, hunkered down in the comms department of the CFC.....


I've been wondering this myself...I work three days a week as a consultant. I had some hours to kill today. Are you students, unemployed or are you doing this from the office? Do your bosses know you're on this website all day?


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PostPosted: Wed Jun 20, 2012 4:44 pm 
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Robert Walls
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j.scarponi wrote:
Well send my your details via PM.


If I want odds I'll go to sportsbet.com

if you want to bet then do it like a man and back yourself dollar for dollar......

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