Cazzesman wrote:
I fully understand that some of you enjoy the sport of denigrating everything the Club does, but at least try and see the forest for the trees at times.
Regards Cazzesman
I don't enjoy it at all! More often than not in recent years, I have been accused of sugar-coating and defending the place. I have always defended Brett Ratten at the helm (even his appointment) and agree that it takes time to implement change, culture and direction in all areas - particularly the football department.
When someone feels criticism is warranted however, you can't admonish them just because it's leveled at Carlton. They see it for what it is and are giving their opinion. I think on-field, the club is getting most things right, but there are certain areas that need tweeking, which I expect to see this season; another growth phase in maturity, consistency, experience, knowledge, understanding and fitness levels.
Off-field is a far slower process, and it needn't be that way. While not everyone has the smarts to make sense of/or understand the on-field direction being taken, there are those of us who understand off-field stuff such as social media marketing, fan engagement, digital media integration, membership growth and retention, positioning for short-term concerns while ensuring long-term sustainability and building relationships to increase revenues.
I happen to think that we're still 2 seasons away from our best football, but that doesn't mean we won't win a flag as soon as this year. Our window is officially open and while I think this year Hawthorn are the team to beat, I see no reason why Carlton won't be challenging them for a top 2 spot - but like always, that's contingent on a number of factors going right/going wrong.