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 Post subject: Carlton T-Shirt Design
PostPosted: Mon Aug 30, 2010 11:49 pm 
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Rod Ashman
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Hey guys, a couple days ago I mocked up some quick designs for a very simple Carlton FC t-shirt. Based on a shirt the New York Yankees have that celebrates past and present players. I was quite taken by these shirts when I saw them, with the famous NY logo on the front and names like Mantle, DiMaggio, Ruth, Gehrig et al next to the present day names of Jeter, Riviera, Rodriguez, etc.

The shirts are very simple, very comfortable and a great way of supporting the club. There could be a selection of present players, and as time goes by a poll on the club website could determine further releases. The first run could be a Captains one, then Premiership heroes and so on, so forth.

My idea is that they're $40-$50, which is a price point enticing enough to be an impulse buy. They're designed to either inspire nostalgia, harking back to the days of the duffle coat, or celebrate our current crop.

These are revised templates for the shirts, using Kernahan as an example.

I think it a nice touch that in celebrating players from another era their shirts feature the monogram they wore during their careers. As such Kernahan would have the old one, whereas Judd would have the new one.

The numbers on the front denote premierships that player featured in (this could become something else, like little cups or whatnot).

I'd like to send the templates off to the club as a merchandise suggestion (not sure how far it'd get) but if people like it thats a start, isn't it. I was hoping to use this forum as a sounding board of sorts, with suggestions from you all helping to form a final design.

Thanks

Image

Image

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PostPosted: Mon Aug 30, 2010 11:52 pm 
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Alex Jesaulenko
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great work Sean.
A V-neck might be nice for the gals?

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PostPosted: Mon Aug 30, 2010 11:55 pm 
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Bruce Doull
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could 87,95 etc go on the left sleeve?

but better than most of our merchandise

i was gonna start a merchandise ideas thread but didnt

the caps have to change to the flexfit ones as well ala yankees caps

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PostPosted: Tue Aug 31, 2010 12:55 am 
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Mike Fitzpatrick
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I love it!


Dude......... i'd but one (provided it says #43 of course!)

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PostPosted: Tue Aug 31, 2010 1:04 am 
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Rod Ashman
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ryan2000 wrote:
I love it!


Dude......... i'd but one (provided it says #43 of course!)


Like this....

Image

Choosing Kouta's monogram is a tough one, went with the new one for the sake of this design.

Added the cup in place of years, also.

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"In fairness it did seem in the early days of the draft teams would just pick a name totally at random out of a hat. I'm pretty sure we picked James Cook at #2 one year. The mediocre forward, not the explorer" - Me, 12/9/2011

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PostPosted: Tue Aug 31, 2010 2:46 am 
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Mike Fitzpatrick
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seanpb wrote:
ryan2000 wrote:
I love it!


Dude......... i'd but one (provided it says #43 of course!)


Like this....

Image

Choosing Kouta's monogram is a tough one, went with the new one for the sake of this design.

Added the cup in place of years, also.




I have a stiffy now........................... :oops:


Great Stuff!

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PostPosted: Tue Aug 31, 2010 2:57 am 
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Vale 1953-2020
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The 43 would be a great one,, except how would you fit 70, 72, 79, and 81 on the front right?

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PostPosted: Tue Aug 31, 2010 6:37 am 
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Geoff Southby
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They look really good, maybe they could be made in a hoody as well?

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PostPosted: Tue Aug 31, 2010 6:37 am 
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Stephen Silvagni
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They look good, however, I'm tipping the club would prefer you to incorporate their major sponsors logos somewhere. :wink:


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PostPosted: Tue Aug 31, 2010 7:34 am 
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Horrie Clover

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I like the design, except i'd prefer to wear a T shirt without the Players name or number on the back.


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PostPosted: Tue Aug 31, 2010 8:35 am 
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Alex Jesaulenko
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Phoenix wrote:
I like the design, except i'd prefer to wear a T shirt without the Players name or number on the back.


I think that you are defeating the purpose of the shirt.

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PostPosted: Tue Aug 31, 2010 8:36 am 
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Alex Jesaulenko
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Take that shit-house AFL logo off it. IMO.

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PostPosted: Tue Aug 31, 2010 8:37 am 
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TheGame wrote:
They look really good, maybe they could be made in a hoody as well?


:thumbsup: :thumbsup: :thumbsup:

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PostPosted: Tue Aug 31, 2010 9:00 am 
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Geoff Southby
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[quote="dane"]Take that shit-house AFL logo off it. IMO.[/quo

:thumbsup: :thumbsup:

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PostPosted: Tue Aug 31, 2010 9:05 am 
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Bob Chitty
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TheGame wrote:
They look really good, maybe they could be made in a hoody as well?


Fantastic idea!!!

I love hoodie's.

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PostPosted: Tue Aug 31, 2010 9:25 am 
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Rod Ashman
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Wow, these are really neat. Would definitely buy the Kernahan one. :thumbsup:

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PostPosted: Tue Aug 31, 2010 9:39 am 
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Garry Crane

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dane wrote:
Take that shit-house AFL logo off it. IMO.


Agreed, would look much better without the AFL logo.

Other than great work Seanpb


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PostPosted: Tue Aug 31, 2010 9:39 am 
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Geoff Southby

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Good work sean.

In a perfect world, you'll kill the AFL and Nike logo because they do nothing other than distract from the purity and clarity of the design, and just clutter it up. But fat chance of that happening I'd imagine. Love the touch with the CFC reflecting the era the player was in.

Hey, here's a thought: why don't you send your ideas to the communications department at the club? I'm sure they'd be really receptive to supporter-generated stuff like this :lol: :lol:


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PostPosted: Tue Aug 31, 2010 9:47 am 
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Ken Hunter
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Could the AFL and Nike logos go on the sleeve? Less obtrusive there. That way you could just have the CFC and the premiership years on the front.


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PostPosted: Tue Aug 31, 2010 12:27 pm 
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Rod Ashman
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Hey, thanks for the replies.

I quickly put this one together for Johnno with a few more possible alterations.

I remembered to fix the type so it's smooth/crisp now. Not a massive issue, but at least it makes the mock-ups look better.

Image

So as you can see the possibilities and tweaks, however small, are endless really. I toyed with the various additions (logos, cups, Nike) on the sleeves and whilst perfectly fine, it leaves the shirt somewhat unbalanced at the front, like something is missing. I agree with the sentiments that in a perfect world it'd just be the Monogram and premierships, but knowing the licensing agreements the AFL logo will have to be on there in some way, shape or form.

With this one I thought it good to offer a point of difference with the VFL logo.

The hoody idea is a great one, there are decent vectors for those, but none that are quite good enough. I'd like it to be a proper jumper, not a zip up one, if you follow me.

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"In fairness it did seem in the early days of the draft teams would just pick a name totally at random out of a hat. I'm pretty sure we picked James Cook at #2 one year. The mediocre forward, not the explorer" - Me, 12/9/2011

Carlton 2012: Lets remind them why they once feared the Dark.


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