my two cents wrote:
redback wrote:
Do all the members go to Etihad?
How do Geelong fit all their members in the ground?
Don't they get TV coverage?
Carlton can't get state, local govt or AFL funding?
Why would it only be 4-5 games a year?
Naming rights, social club, advertising and hiring to other low attendance teams, Northern games and catering, merchandising?
I'm sure having control of our own ground for 100 years bought in a nice little profit over those years and also a sense of an actual home.
All the interstate clubs have more members than seats also.
Given that our attendances are between 40 - 48 k at Etihad. I would say about 80% do. Which would be say 35 k for now. But if we get better organised on and off field, our membership should touch 50 k + which would mean even Etihad might be small for many of the games we currently play at the stadium. That would mean at PP only about 50% would get in and even less as our memberships grows.
Geelong have less than 40k members on back of a well performing team. While we should touch 50k easily if we get our house in order.
Ahh TV coverage. I am sure supporters can watch games on tv or internet but then why would they buy a membership or premium one. Potentially less merchandise sales?
Why would the state or local govt fund PP build when there are two quality stadiums in the city ? You have a local area body that does not want games to be played and more importantly AFL is unwilling to even schedule games at the venue. IIRC state funding for PP redevelopment (Player facilities etc) was provided on the basis that games would not be played at the venue.
Tell me which teams would you schedule at PP ? Assuming AFL are ok with the idea.
The cost of refurbishing PP to reasonable standards will be significant in tens of millions, compared to that the revenue from social club, advertising, Northern games and catering will be a pittance.
Merchandising should be the same at PP vs Etihad or MCG. Naming rights should not generate anymore than we currently make.
Hiring to other low attendance teams - These teams would only be interested if we offer them clean stadiums so that they can bring in their own advertising.
Time to move on...ain't going to happen...ain't going to work
I didn't say it was going to happen I said I would like to see it happen for a number of reasons.
Firstly our own home ground that we could build an advantage.
A sense of belonging.
Funding could be possible if you had the right people fighting for it, or nothing changes in this world by your point of view.
How would catering be a pittance? If we run and control it?
Whey would naming rights and advertising be the same? If all the revenue goes directly to us?
Package deals for Northern and Carlton together.
Membership could be split for MCG and PP or packaged, select or minimised depending on preference
PP membership could work as selective or package, ie business, boxed, gold club etc etc. supply /demand.
Monday night games.
Package deals with metro blah blah blah.
Thank god Packer didn't say
If you want to be innovative start with building an advantage over the other clubs in Melbourne.