At the risk of pissing off a whole heap of my interstate brethren, I'm going to jump back into this discussion.
AFAIC, there are potentially 3 reasons for selling a home game.
1. Financial inducement
2. Allow interstate supporters to see Carlton play live more often
3. Spread our brand
Let's look at each separately.
1. Financial inducement
It is true that we are going to be paid $400k for this game, a significant amount of money. It is also true that despite a vastly improved financial situation, we are still millions of dollars in debt.
So, two things need to happen here. Firstly, we need to wipe out the debt. Secondly, we need to put ongoing revenue producing processes in place that will provide regular sources of income year after year after year.
$400k for this game (and another $400k next year) helps wipe out the debt. It doesn't provide a regular, ongoing, annual revenue stream (unless it becomes an ongoing annual event, which brings up a whole new discussion. For the purpose of this argument, I will assume that it is a 2-off occurence).
Pratt's reluctance to wipe out the debt himself was based upon the need to generate regular income streams, to get the fundamentals right. We seem to be putting these processes in place. However, selling a home game doesn't do this (ok, they may sell a few more memberships in the Gold Coast due to exposure, but the amount of $ is small). Pratt may as well put his hand in his pocket and give the Club $400k if this is the reason for selling the home game, and keep the brand and the history and all that.
I do not believe this to therefore be a valid reason for the Club to sell a home game.
2. Allow interstate supporters to see Carlton play live more often
No doubt this will please the interstaters, who must yearn to watch their team play live even once a year. And I can empathise with these supporters.
However, IMHO, I still don't see that this is a valid reason to sell a home game. Carlton is a Melbourne based club. It's culture and history is in Melbourne. It's soul is in Melbourne. It may have supporters all over the country, all over the world in fact, but it is still a Melbourne club.
I don't see Liverpool, Manchetster Utd, Dallas Cowboys, Real Madrid, New York Yankees etc playing home games for 'Premiership points' in other cities, just so their (often very loyal) supporters in other cities get to see them play live. It is understood that if you want to watch those teams, you go to the city in which they play, and you watch them there.
I believe that Carlton should be the same, as Collingwood and Essendon* are. Big clubs, with rich, proud histories. And when other clubs come to play us at our home, they should be intimidated, they should be in awe, they should be scared about playing Carlton Football Club on its own turf in front of 50,000, 70,000, 90,000 people. Even Fremantle...next year, if we were to play them in Melbourne, in round 7, if we are 4-2, there would be 45,000 at the MCG. Instead, we will travel, we will play them on front of 11,000 people on a neutral ground, and Fremantle will be a whole lot more confident of winning in that situation.
Hardly the way to impose ourselves onto the competition, and to reclaim our place as the most feared club in the land.
Not to mention, heaven forbid, if we lose on the Gold Coast when we would have won at the 'G (yes, I know, we will never know) and miss the finals or the top four by a game. What does that do to our Club, our tradition, our culture, our development...our chance to win a Premiership?
For me, and again, with respect to those loyal and passionate Carlton supporters interstate, it is not a reason to sell a home game.
3. Spread our brand
The final reason to sell a home game. No doubt, it would help to sell the brand. How much, I don't know. With a team coming to the Gold Coast in 2010, I can't imagine too many locals who don't have a team, getting on board the Blues, knowing they will have their own local team.
To me, this is a costly exercise in terms of culture, tradition, history and status. Spreading the brand in this way actually weakens the brand.
These are my thoughts. Again, I empathise with those of you who are interstate. I understand why you support and are excited by the decision to a play a home game on the GC. But I'm afraid I simply do not agree, and I believe the price that the Club ends up paying is too high a price to pay.
IMHO, it is a non-negotiable, Carlton plays its home games in Melbourne.
_________________ Mens sana in corpore sano.
Bring back the laurel wreath logo!!!
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