bondiblue wrote:
The reputations of these HUN journalists is being scrutinised and in some cases tarnished by posters in the many Carlton related public forums (such as Talking Carlton, Big Footy, Carlton Supporters Club, the Blue View...) for what is seen by some as possibly an unethical directive by their employer.
I'm sure they couldn't give a left one about this. 'Carlton' related internet forums don't carry any weight. The numbers just aren't that great and the arguments don't hold any weight.
bondiblue wrote:
Surely the HUN should be promoting the AFL with as much positivite reporting as possible to help attract more people and sponsors to the competition. Constant negative reporting will only put people off the paper and the code over time, and importantly sponsors too. Surely that's a case of the HUN biting the hand that feeds it.
The hand that feeds the HUN are clubs like Essendon* that have a financial arrangement with one another. Similarly 'The Age' with Melbourne. Less so the HUN with Collingwood, however having the President write for the paper does carry some weight. That Carlton doesn't seem to have a single journo or newspaper in its pocket is the fault of the Communications Mgr and the Board itself. It's also an inability to move with the times. For there was a time - a very long time, when the relationship with Melbourne's football columnists and Carlton was extremely strong - thanks largely in part to perks received at various pubs and eateries in the area.
We can't complain too much. The behaviour of some of our players during the off-season has been deplorable. The argument that 'other clubs do it too and it doesn't get reported' might be true, but a little childish. What the club needs to do is to not exacerbate the situation. For starters, it needs to get its communications right. Swann and Icke need to make the statements - not Kernahan and not 'a Carlton spokesman'. Ian Coutts must take the blame and a kick up the bum for the club receiving a 'please explain' for failing to inform the League that Betts had been arrested and locked up overnight. Behind closed doors I hope this occurred. To my knowledge - it hasn't.
The club needs some positive press (and quick)...some snaps of the leadership group (because not one Carlton supporter seems to know who that's made up of - arms crossed please in front of the new Facility), some shots of the boys on the Tennis Court with some kids from Kids Tennis Foundation during the AustOpen (throw in TeleChoice sponsor connection between the two), promote the family day via social media (promote competitions via social media - think what
The Blueseum does on here
with prizes...target the kids etc), utilize the 'cooking' part of the membership campaign and have a (dry) 'Blues BBQ' on Australia Day, have some newsworthiness about mentor and current player (e.g Geoff Southby/Michael Jamison), the VISY connection at the new facilities and the school groups that will go through there...you might not get them around immediately, but eventually the vendetta stops because Carlton sells newspapers for good news stories as well...
the HUN executive knows that...he must've been burnt by Carlton in the past (p ossibly after Brownlow Night)and decided to hold a grudge now he's in a position of 'power'. Vendetta's from the likes of Herald Sun editor-in-chief Phil Gardner don't last long and this should well be Ruffy Geminder's first line of duty as new Board Member. If he doesn't have lunch with Gardner at Lynch's locked in the calender - i'd be disappointed. They have more in common than they probably realise. But we don't have the brain nor the broker at the club to instigate this these days...Laurie Kerr - we need you more than ever!
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